​Storage in the Cloud is rapidly becoming more attractive for customers with large and rapidly growing repositories of data and/or customers with mature data governance polices. ​

Pain Points:

• Active Archiving – The ability to have live access to archived data as part of a larger business continuity strategy or data governance strategy. 
• Data Distribution – The ability to host and distribute proprietary information, such as videos or documents, which are being globally accessed via the web.
• Performance and Spike Capacity – The ability to deliver content around the globe, with huge capacity on demand with no build-up or idle hardware. ​
  

Windows Azure Services:

• SQL Server
• AppFabric: Automated Management Services
• Windows Azure (Compute/Storage) ​
  

Target Scenarios:

• Archived Data with low access rate
• Content Delivery: Media distribution of video and documents
• Data Backup and Recovery